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z-index: 108; width: 911px; height: 1279px;' mid="" deg='0'>< class="wp-article_detail_content" style="border: 20px solid rgb(247, 247, 247); overflow: hidden; width: 831px; height: 1199px; padding: 20px; background-color: rgb(255, 255, 255);"> < class="artdetail_title" style="display:block;font-family:Microsoft YaHei;font-size:20px;color:#434343;font-weight:bold;text-decoration:none;">大变局时代,聪明的企业家不管缺不缺钱,都会这么干 < class="artview_info" style="display:block;font-family:Microsoft YaHei;font-size:12px;color:#5A5A5A;font-weight:normal;text-decoration:none;"> < class="sourcedata"> 来源: | 作者:明德资本生态圈 | 发布时间: 2022-06-02 | 85 次浏览 | 分享到: < class="bdsharebuttonbox shareshow bshare-custom"> < class="artview_intro" style="display:block;font-family:Microsoft YaHei;font-size:14px;color:#868686;font-weight:normal;text-decoration:none;line-height:22px;background:#F5F5F5;border-style:solid solid solid solid;border-color:#E5E5E5 #E5E5E5 #E5E5E5 #E5E5E5;border-width:1px 1px 1px 1px;"> < class="artview_content" style="display:block;font-family:Microsoft YaHei;font-size:16px;color:#5A5A5A;font-weight:normal;text-decoration:none;"> < class="artview_detail" setsid="article208">

毫无疑问,这是一场令人难忘的资本精英研讨会。

在历经了延期、更换地址乃至城市等种种波折后,第75届明德资本精英研讨会最终在4月19日的东莞莲花山庄里,与来自全国各地的200余位企业家们如约相聚。

随着国际形势日渐严峻,疫情反复,宏观经济减速,经济下行压力阶段性进一步扩大,企业迎来了重重的挑战。在很多大厂都纷纷裁员,投资收紧的当下,中小企业家们又该怎样有效缓解资金压力,实现转型突围呢?

做企业千难万难,要毁掉一个好企业却往往只要一点:人才流失、资金链断裂、被市场抛弃……

< class="pgc-img" style="margin: 18px 0px; padding: 0px; border: 0px currentColor; border-image: none; text-align: justify; color: rgb(34, 34, 34); text-transform: none; text-indent: 0px; letter-spacing: normal; font-family: 'PingFang SC', "Hiragino Sans GB", "Microsoft YaHei", "WenQuanYi Micro Hei", "Helvetica Neue", Arial, sans-serif; font-size: 18px; font-style: normal; font-weight: 400; word-spacing: 0px; white-space: normal; box-sizing: border-box; orphans: 2; widows: 2; background-color: rgb(255, 255, 255); font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;">大变局时代,聪明的企业家不管缺不缺钱,都会这么干

明德资本精英研讨会活动现场

作为一个经验丰富的风险投资人,张晓丽教授针对大部分中小企业家都头疼和困扰的“如何融资,如何从基金、投资人手中拿到钱”进行了仔细的剖析,将与投资人、机构“斗智斗勇”时应该注意的要点逐一指出。

晓丽教授提醒企业家们:“我们拿到基金的钱时,拿到的不仅仅只是一笔钱,更是拿到了资源和帮助。”因此,在如今的大变局时代,无论缺不缺钱,企业家都应该主动去融资。

而通过多个实战案例的讲解,晓丽教授也为企业家们仔细解读了北交所出现给中小微企业带来的机遇与红利,这对在场企业家们对于战略布局的调整产生了很大的启发。

< class="pgc-img" style="margin: 18px 0px; padding: 0px; border: 0px currentColor; border-image: none; text-align: justify; color: rgb(34, 34, 34); text-transform: none; text-indent: 0px; letter-spacing: normal; font-family: 'PingFang SC', "Hiragino Sans GB", "Microsoft YaHei", "WenQuanYi Micro Hei", "Helvetica Neue", Arial, sans-serif; font-size: 18px; font-style: normal; font-weight: 400; word-spacing: 0px; white-space: normal; box-sizing: border-box; orphans: 2; widows: 2; background-color: rgb(255, 255, 255); font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;">大变局时代,聪明的企业家不管缺不缺钱,都会这么干

中小企业上市策划引领人物、明德资本生态圈张晓丽教授

股权激励是在场大部分企业家都困惑的一个问题。

钱能不能买来人才?——不能!

股权激励到如今已成为企业家留住核心人才的一大手段。但怎么激励、什么时候激励,无疑是一个不好捉摸的事情。

为什么有的企业会因为股权太集中,结果连续四年不能上市?为什么又有的企业因为股权太分散,结果因此被否定上市?

晓丽教授将之掰开揉碎去讲解,产品思维的坑在哪里,资本思维又是怎样借力打力获得更大利润的。用在场企业家的话来说,就是“从前隔着的那层纱一下子被揭开了!”

< class="pgc-img" style="margin: 18px 0px; padding: 0px; border: 0px currentColor; border-image: none; text-align: justify; color: rgb(34, 34, 34); text-transform: none; text-indent: 0px; letter-spacing: normal; font-family: 'PingFang SC', "Hiragino Sans GB", "Microsoft YaHei", "WenQuanYi Micro Hei", "Helvetica Neue", Arial, sans-serif; font-size: 18px; font-style: normal; font-weight: 400; word-spacing: 0px; white-space: normal; box-sizing: border-box; orphans: 2; widows: 2; background-color: rgb(255, 255, 255); font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;">大变局时代,聪明的企业家不管缺不缺钱,都会这么干

明德资本精英研讨会活动现场

1

学员现场交流

我们是专业维修的平台,战略有问题,对平台和信息有迟疑,不知道该怎么发展?

2

学员现场交流

我们做聚焦高校教育信息化平台,云服务高校有创新意识的成果,问题是没有聚焦,现在要如何布局未来?

3

学员现场交流

我们是为跨国公司和大企业做医院研发的,已经有20多个产品通过了这些公司的验证,问题是上市公司需要我们成立生产基地,我要如何获得大量资金?

< class="pgc-img" style="margin: 18px 0px; padding: 0px; border: 0px currentColor; border-image: none; text-align: justify; color: rgb(34, 34, 34); text-transform: none; text-indent: 0px; letter-spacing: normal; font-family: 'PingFang SC', "Hiragino Sans GB", "Microsoft YaHei", "WenQuanYi Micro Hei", "Helvetica Neue", Arial, sans-serif; font-size: 18px; font-style: normal; font-weight: 400; word-spacing: 0px; white-space: normal; box-sizing: border-box; orphans: 2; widows: 2; background-color: rgb(255, 255, 255); font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;">大变局时代,聪明的企业家不管缺不缺钱,都会这么干

市值管理与创新商业模式专家王东传老师

作为创新商业模式专家,王东传老师的针对性答疑环节备受企业家们的期待。

资本思维是有层级的,第一层就是战略。只不过我们大多数企业是没有战略的,即使有,很多公司的战略也是空中楼阁,我们一定要注意落地,并且经常调整。”

在东传老师风趣幽默却又一针见血的辅导答疑中,很多企业家通过现场同学们的案例反思自身,找到了企业发展的通路。

< class="pgc-img" style="margin: 18px 0px; padding: 0px; border: 0px currentColor; border-image: none; text-align: justify; color: rgb(34, 34, 34); text-transform: none; text-indent: 0px; letter-spacing: normal; font-family: 'PingFang SC', "Hiragino Sans GB", "Microsoft YaHei", "WenQuanYi Micro Hei", "Helvetica Neue", Arial, sans-serif; font-size: 18px; font-style: normal; font-weight: 400; word-spacing: 0px; white-space: normal; box-sizing: border-box; orphans: 2; widows: 2; background-color: rgb(255, 255, 255); font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;">大变局时代,聪明的企业家不管缺不缺钱,都会这么干

明德天盛投资总监马宇老师

有了思维转型,有了商业模式,确定了战略定位,明德天盛投资总监马宇老师为企业家们带来了《股权融资的核心关键》。在路演中,快速收钱、收人、收心的具体逻辑,层层干货,一节课搞定!

现场学员反馈

马宇老师讲课的这几点让我感触颇深——

第一、基金在选择行业的时候,要选择好的赛道。就比如我现在从事的行业就算是比较好的逆势发展行业。

第二、找到客户的需求。一切都是为了找到客户的需求去思考去发展,联系我们自身也要找到客户痛点,才能让客户认同我们。

第三、企业要有一个很好的商业模式。这样我们的视野才会更广阔,可发展的空间才会无限大。

第四、打造很好的业绩。要有很好的团队,才能让我们的事业做得更好,吸引更多的资源、资金,才能扛起上市的大旗。

< class="pgc-img" style="margin: 18px 0px; padding: 0px; border: 0px currentColor; border-image: none; text-align: justify; color: rgb(34, 34, 34); text-transform: none; text-indent: 0px; letter-spacing: normal; font-family: 'PingFang SC', "Hiragino Sans GB", "Microsoft YaHei", "WenQuanYi Micro Hei", "Helvetica Neue", Arial, sans-serif; font-size: 18px; font-style: normal; font-weight: 400; word-spacing: 0px; white-space: normal; box-sizing: border-box; orphans: 2; widows: 2; background-color: rgb(255, 255, 255); font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;">大变局时代,聪明的企业家不管缺不缺钱,都会这么干

许霞女士(左一)

“阿拉丁中文网”是南京一盏神灯网络信息科技有限公司的主打产品。作为第一个为老板、高管人群提供专属精准服务的app,“阿拉丁中文网”依托明德资本生态圈身后的资源,成为老板的专属“智慧外脑”。

在本次的资本精英研讨会的签约仪式上,“阿拉丁中文网”签约许霞女士。

许霞女士在银行行长岗位上工作多年,深知企业家群体对国家经济发展的重要性,也充分了解企业发展道路上的重重困难。在被张晓丽教授及明德、阿拉丁中文网团队的初心打动后,许霞女士选择加入阿拉丁中文网,用自己的多年经验,携手阿拉丁中文网为中小企业经营发展赋能。

< class="pgc-img" style="margin: 18px 0px; padding: 0px; border: 0px currentColor; border-image: none; text-align: justify; color: rgb(34, 34, 34); text-transform: none; text-indent: 0px; letter-spacing: normal; font-family: 'PingFang SC', "Hiragino Sans GB", "Microsoft YaHei", "WenQuanYi Micro Hei", "Helvetica Neue", Arial, sans-serif; font-size: 18px; font-style: normal; font-weight: 400; word-spacing: 0px; white-space: normal; box-sizing: border-box; orphans: 2; widows: 2; background-color: rgb(255, 255, 255); font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;">大变局时代,聪明的企业家不管缺不缺钱,都会这么干

“阿拉丁中文网”与许霞女士签约仪式现场

本次签约成功,代表着阿拉丁中文网再添一张王牌,强强联合助推阿拉丁中文网坚定前行。阿拉丁中文网将加快前进的步伐,为中小企业家提供支持,并最终助推国家经济发展。

< class="pgc-img" style="margin: 18px 0px; padding: 0px; border: 0px currentColor; border-image: none; text-align: justify; color: rgb(34, 34, 34); text-transform: none; text-indent: 0px; letter-spacing: normal; font-family: 'PingFang SC', "Hiragino Sans GB", "Microsoft YaHei", "WenQuanYi Micro Hei", "Helvetica Neue", Arial, sans-serif; font-size: 18px; font-style: normal; font-weight: 400; word-spacing: 0px; white-space: normal; box-sizing: border-box; orphans: 2; widows: 2; background-color: rgb(255, 255, 255); font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;">大变局时代,聪明的企业家不管缺不缺钱,都会这么干

第75届明德资本精英研讨会全体合影

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明德资本生态圈也将在后续为在场企业提供具体的针对性解决方案,帮助企业梳理发展路径;部分企业优秀的作品和设计更将有机会进一步获得明德的上市辅导,精准对接投资方,更有效地帮助企业挣脱自身桎梏,实现快速发展。

明德坚信,每家企业、每位企业家都有其自身独特的价值,明德资本将助推更多中小企业转型突破,成功融资,实现财富倍增;同时帮助中小企业走向资本市场,实现成功上市,不负明德金融报国的初心!

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